Acast

Everything you need to know about advertising with Acast

Advertising with Acast

Learn key terms relevant to podcast advertising

Podcast Advertising Glossary

Learn about the ins and outs of podcast advertising

Beginner's Guide To Podcast Advertising

Check out our guide on how to create a great podcast ad below

How to put together a great audio ad

This is all new for me and I want some tips

How to approach podcast advertising

Pre-recorded Ads

A guide to help you decide what ad type to choose

Which ad type should I pick

Host-read Sponsorships

Intro to Podcast Advertising

How to get access and create podcast ads with Acast's self-serve ad platform

Create an account for Acast's self-serve ad platform

Invite users to my account

Signing up to Self serve

Naming your ad campaign

How much do I need spend for my campaign to have an effect?

Setting a campaign budget

Campaign cost

Setting campaign dates

How to make sure you get the ad impressions you want for your campaign

Campaign Forecasting

How to make sure your ad campaign is valid and brand-safe

Campaign approval

How to control the reach of your campaign

Frequency capping

How to install Attribution pixels on to your website to log Purchases and Page visits

How to install Acast's Attribution pixels

Creating a campaign

Campaign targeting

Understanding Acast's homegrown podcast collections that you can target.

Acast podcast categories

Targeting using Nielsen Audience Segments

Campaign dashboard

Why is my campaign not delivering as it should?

Campaign under-delivery

Stopping your campaign before it’s complete

Stopping a campaign

Validating that your campaign was a success

Campaign Delivery Report

Campaign payment

How to get Acast set up and approved as a vendor for you company

Acast company information

Tracking and attribution

Campaign delivery

I have an ad message for Radio, can I use it?

Radio ads in podcasting

How can I get an ad message produced and recorded?

How to find a production agency to help record an ad message

I’m about to record an audio message. What should I think about?

Things to think about when creating your ad message.

I'm contacting a production agency to get help recording an ad message. What should I think about?

What to send a production agency

What about sound quality and formats requirements? What are the guidelines and tech spec?

Audio file specs

Audio files / creative messages

Sign Up

Podcaster Log In

Listener Login

Pricing and Plans

Find answers and get help from Intercom Support and Community Experts

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Track the progress of all tickets related to your company

Tickets portal

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