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Self-serve: Difference between Pre-recorded ads and Host-read sponsorship campaigns
Self-serve: Difference between Pre-recorded ads and Host-read sponsorship campaigns

In our Selfe Serve platform, you can advertise as Pre-recorded ads or Host-read sponsorship campaigns.

Updated over a year ago

What is the difference between creating an advertising campaign of Pre-recorded ads and Host-read sponsorship campaigns?



Pre-recorded ads are good for brand awareness and reach. These are short pre-recorded messages, offering meaningful reach. Supply your own ad, or work with our in-house creative team to make audio that cuts through.
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On the other hand, Host-read sponsorships are good for authenticity and are longer, editorialized messages delivered by the podcasters themselves. Work with creators from household names to niche influencers, to create impactful, authentic reads.


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