When you work hard on your podcast, it shows. Hours of dedication put into creating well-crafted, interesting content pays off in a fine-tuned product. And while having a great show to attest to your hard work is rewarding, we want you to get the full benefit from your work. We're talking about a payday.
Acast wants to see our podcasters rewarded financially. And we strive to do this for them through Acast Marketplace and Acast+.
What is Acast Marketplace?
Acast Marketplace connects thousands of advertisers with creative podcasters (that's you!) and allows brand-safe creators to cast a wider net for sponsors than any other platform out there. With its launch in 2020 it has become the home of buying podcast ads globally.
How does Acast Marketplace work?
When using the Marketplace, most importantly— you're in the driver's seat. We allow the podcaster to dictate where ads will run in their episodes and what type of advertisement categories they may not wish to partner with. Then, Acast uses cutting-edge dynamic ad insertion technology that allows advertisers to insert their ads into your entire back catalog.
In most cases, once your show meets the payout requirements, funds will be deposited directly into your bank account of choice, making the entire process stress-free for our podcasters.
What happens if I have my own ads baked in?
If your show has baked in ads we are happy to share that you are still welcome to join the Marketplace. If you wish to continue including your own commercial messaging you will be eligible for ads, but not for sponsorship opportunities from Acast. If you want to know more about the Acast Ads you can do so over here.
Who qualifies for Acast Marketplace?
Podcasters usually see revenue starting at 5,000 listeners per month, yet, you can apply to the marketplace when your audience reaches over 2,000 listeners per month. You never know when your numbers may see a spike, and we want you to be ready when that happens.
Know what else is great? You can join Acast Marketplace on any Acast plan. You only need to verify that you are compliant with the Community Guidelines, and you can get started once you hit that listener number.
Ready to get started with Marketplace? Complete this quick questionnaire to begin.
Have questions? Please reach out to support via the chat box, and the customer success team will be able to help you.
