Channels are a powerful way to group your shows together, providing a professional, easy-to-navigate destination for your listeners. Whether you are a large network or an independent creator with a spin-off show, Channels help with brand recognition and cross-promotion.
What are channels used for?
If you are part of a network, channels are an ideal place for all of the podcasts within that network to be viewed in one spot together. That way listeners can find similar content that they'll likely enjoy all in a single destination. And if you're not part of a network, channels can still be a useful tool. Independent podcasts can collaborate by creating a channel based on similarities like theme, genre, fandom or whatever else brings those creators together.
Please note: Each podcast can only be listed in one channel. So, bear this in mind before committing to have your podcast grouped in a channel.
Creating a channel
Creating a Channel is done directly within Apple Podcasts Connect.
Click the plus sign (+) on the dashboard and select New Channel.
Upload your logo and background colors.
New for 2026: If you are distributing Video Podcasts via Acast using HLS technology, ensure your Channel artwork is high-resolution (3000x3000px) to look sharp on the new Apple TV and desktop podcast apps.
Select the podcasts you want to include.
If you are part of the Apple Podcasters Program, you can add a subscription to the entire Channel (e.g., "Subscribe to the Network for ad-free listening across all 5 shows").
Once you give your channel a title, you'll be able to customize the look of your channel. This is a great place to showcase your aesthetic and personality of your network or group of podcasts. Once you have customized your channel and added your podcasts, you may then submit your channel to Apple for approval. You can learn more about the process here.